08 — CREATIVE
Branding & Visual Identity
A consistent visual direction so every medium — video, social, print — speaks the same language.
Who it is for
BrandsEntrepreneursRestaurantsSchoolsProductsCreators
What the service can include
Positioning
Art direction
Logo
Typography
Palette & system
Applications
The process
06Immersion
Understand the brand, its world and its audience.
Positioning
Define what the identity must express and differentiate.
Art direction
Visual world, references and intentions.
Identity
Logo, typography, palette and graphic principles.
Visual system
Usage rules and consistency across every medium.
Applications
Social, print, web, thumbnails and covers.
Formats & platforms
Branding & Visual Identity
01Social media02Print03Web04Thumbnails & covers